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Win tickets to the Silverstone Grand Prix and a tour of the Red Bull Racing factory

Date: 30 April 2012


F1 World Champions Red Bull Racing Show Car Graces TRACKER Stand #3A10 24-26 April 2012, NEC, Birmingham

Formula 1 fans are in for a treat, as consecutive Double World Championship winning team, Red Bull Racing showcase its RB6 replica showcar at this year’s Commercial Vehicle Show in partnership with TRACKER. Head to stand #3A10 to see the car and enter a prize draw for two lucky winners to WIN TWO TICKETS TO THE 2012 GRAND PRIX AT SILVERSTONE, 6-8TH JULY* as well as a tour for two at the Red Bull factory, in Milton Keynes.

TRACKER, a leading telematics and vehicle tracking expert in the UK, will also be unveiling groundbreaking, patented technology and its fleet telematics used by Red Bull Racing to control their costs and focus on the safety of its team.

F1 World Champions Red Bull Racing combines its dedicated and passionate transport and logistics team with the expertise of TRACKER, its fleet telematics partner to ensure the Red Bull Racing team stays on the winner’s podium.

Red Bull Racing’s Formula One design and engineering team, Red Bull Technology, need to ensure the fleet is running as efficiently as possible in order to make vehicle, parts, equipment and team deliveries across Europe. But this all has to be balanced with a constant focus on safety and duty of care responsibilities, which is a challenge when time is in short supply.

With a fleet of 23 vehicles in the UK and across Europe, Red Bull Technology harnesses the power of TRACKER’s fleet telematics solution to deliver a detailed view of driver behaviour and fuel usage across each vehicle. This allows Transport Manager for Red Bull Technology, Ed Porter, to monitor speeds, journey routes and the general whereabouts of the fleet team.

Ed Porter, Transport Manager for Red Bull Technology explains, “I need to be able to manage a fleet that is spread across Europe, keeping in control of what is happening throughout the day without compromising the efficiency of the fleet. The nature of the Formula One industry is that we need everything yesterday, making time the most valuable commodity for me and my team. If I could buy time, I would, but TRACKER’s fleet tracking system goes a long way in helping me make the best of the time I have.”

Detailed reports, such as maintenance scheduling, also ensure Red Bull maintains a safe, efficient fleet that meets its duty of care obligations. Ed Porter adds, “Crucially, TRACKER’s reporting system allows me to evidence turn-around times for collections from suppliers, as we are under pressure to deliver components for the cars within tight timeframes and our suppliers need to step up to the mark. But it is also my responsibility to ensure that our drivers are operating safely. All our drivers are given refresher driver training every year and the TRACKER system supports our overall duty of care policies.

“Our Test Team and Race Team both have access to the TRACKER system, allowing them to monitor the whereabouts of the support and fleet teams for themselves. This offers them the reassurances they need and reduces the need to hassle drivers. The support team could be anywhere in the UK or travelling to race events across Europe, so this is a vital benefit for us, helping to improve time efficiency and ensuring our drivers are safe, no matter where they are.

“As an added bonus, TRACKER also provides us with the best stolen vehicle recovery system on the market. Wherever our vehicles are, we know that should they be stolen we have an extremely good chance of them being recovered, allowing us to concentrate on delivering a winning team.”

Stephen Doran, Managing Director for TRACKER adds, “This is an exciting opportunity for people to come and see the Red Bull Formula 1 car at the Commercial Vehicle Show. We are also giving visitors to the TRACKER stand a chance to walk away with an amazing prize. And of course, the TRACKER team will be on hand to demonstrate the potential benefits our fleet tracking solutions can provide commercial vehicle fleet managers.”

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